The store is noted for appearances by celebrities known outside the comic book industry, for its friendly and energetic staff, and for being the most media-friendly comic store in the United States. It also used to operate a boutique inside Manhattan's Times Square Toys R Us. Its downtown store was opened on Fulton Street in the Financial District in November 2010, and its Astoria, Queens outlet store opened in March 2020. Its second was opened on Lexington Avenue in 2004, and is known as the Grand Central store for its proximity to Grand Central Terminal. The largest comic book store in the United States, the company opened its first store in the Times Square area in 1997. Midtown Comics is a New York City comic book retailer with three shops in Manhattan and an e-commerce website.
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